E-commerce visual articles and tutorials about “Conversion”
When creator videos miss the mark, the kit you sent is often the reason. Here's a checklist you can follow: which images to include, how to write benefit cards, how detailed a brief should be, and what creators must not say.
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On Taobao, the first main image earns the click, the next three decide whether shoppers add to cart, and the white-background image affects recommendation placements. Here's what each slot should do, plus 3:4 apparel images and main videos.
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Handmade ceramics, leather, knitting and jewellery sell on their handmade character, which standard studio lighting flattens. Here's how small makers can use window light: when and where to shoot, simple reflectors and diffusers, and how to sequence a set.
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Standard A+ offers more than a dozen modules, but only a handful earn a place on most pages. Here are the common modules with their image sizes, and three combinations we reuse.
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A detail page is not a pile of images — it is a well-paced pitch. Here are seven high-converting modules and how to produce them in one consistent style with AI.
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On TikTok, the first frame and the cover frame do different jobs — one stops the scroll in the feed, the other earns taps on profiles and product pages. Here's how to handle safe zones, choose cover frames and open strong.
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Too large and uploads fail and pages crawl; too compressed and text blurs and colours band. Here are the key decisions in product image compression: size before quality, choosing formats, handling images with text, and keeping your own site fast.
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Black Friday 2026 falls on November 27 and Cyber Monday on November 30. Visual assets should be ready after your inventory plan but before your ads. Here's the timeline we work back from.
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Your hero image decides your click-through rate. Here are the rules for Taobao, JD, Amazon and Shopee, plus six visual elements that lift clicks.
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